YANKEES-RAYS TELECAST IS YES’ MOST-VIEWED SEASON OPENER IN 5 YEARS
Yankees on YES Sunday Is Most-Viewed, Highest-Rated Sports Telecast In New York DMA
April 3, 2017 – Yesterday’s New York Yankees-Tampa Bay Rays telecast was the YES Network’s most-viewed Yankees season opener in five years. Sunday’s game averaged 445,000 Total Viewers in the New York DMA, YES’ best season opener since the 2012 season opener. Yesterday’s YES telecast averaged a 4.5 TV Household rating.
Sunday’s Yankees-Rays telecast peaked during the 3:30-3:45 quarter-hour, when 505,000 Total Viewers tuned in. YES was the most-viewed and highest-rated network in the New York DMA for every quarter-hour during its Yankees telecast.
YES’ telecast was the most-viewed and highest-rated sports telecast in the New York DMA yesterday, besting all sports programming spanning all national and regional networks.